A report written by Middlesex University London and the Mathematical Science Research Institute in Berkeley, California has found that men are less likely than women to wear masks in an effort to slow the spread of the coronavirus. There are multiple reasons presented for this phenomenon, but one of them is that men are more likely to report feeling that wearing masks for this reason makes them look weak and uncool.
“Men more than women agree that wearing a face-covering is shameful, not cool, a sign of weakness and a stigma; and these gender differences also mediate gender differences intentions to wear a face covering,” the report reads.
Additionally, men as a whole feel less likely to be personally affected by the virus than women do. This is a dangerous belief for the fellas, because the numbers so far seem to show that men are significantly more likely to die from COVID-19 than women.
This might be tragic if not for the fact that dudes seem to be doing this to themselves and the more important fact that failing to wear a mask and engaging in similarly risky behaviors further spreads the disease to others, increasing the risks for those who choose to be as careful as they can.
If feelings of shame are such a motivator for the guys, then maybe a bit of public shaming will help them make better decisions. Ladies?