As hand sanitizer disappears from the shelves across the U.S. while the coronavirus spreads, the social media team for Tito’s Vodka has been spending much of its time explaining to fans that hand sanitizer made with their product would not be effective for preventing COVID-19.

Based on the CDC guidelines, hand sanitizer needs to contain at least 60 percent alcohol in order to be able to effectively kill bacteria and viruses, and Tito’s Vodka only contains about 40 percent alcohol.

So Tito’s Vodka has been explaining this to every person on Twitter who is suggesting making homemade disinfectant with their vodka.

Tito’s has been sending the same message with information from the CDC to people since at least yesterday, judging by their “tweets & replies” list. The attached image also notes that the most effective way to get germs off of your hands is simply to wash them with soap and water. That sounds a lot less expensive than trying to make your own ineffective hand sanitizer with brand name vodka.

This responsible use of expert information during a time when they could have exploited the situation for money has earned Tito’s a lot of respect from the public.

“As soon as we saw the incorrect articles and social posts, we wanted to set the record straight,” a Tito’s spokesperson told The Dallas Morning News. “While it would be good for business for our fans to use massive quantities of Tito’s for hand sanitizer, it would be a shame to waste the good stuff, especially if it doesn’t sanitize (which it doesn’t, per the CDC).”

Some have pointed out that they’re doing more to protect public health than our national leaders. President Trump has continued to downplay the dangers of the coronavirus.

Others are horrified that an alcohol company is apparently needed to educate the public and tell them to act responsibly.

Moonshine might work better, but seriously, just wash your hands.

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*First Published: March 5, 2020, 2:11 pm